Library Articles and Research
Document Type
Article
Publication Date
8-21-2024
Abstract
"Earlier this morning, during a lively conversation with my Information Gone Wild podcast co-hosts— Maurice Coleman , Paul Signorelli , our marketing consultant, Abbie Fentress Swanson —we brainstormed strategies to better market our newly launched series. As we debated which platforms could effectively reach our diverse audience, I suggested focusing more on LinkedIn. My reasoning? LinkedIn is one of the few digital spaces that feels genuinely 'age-neutral.' Unlike platforms like Instagram, Snapchat, or TikTok, where generational lines are sharply drawn, LinkedIn is where people of all ages—from my 19- and 21-year-old sons who (shockingly) like my posts there, to my retired colleagues in their 70s and 80s—engage, share ideas, and stay connected. The team enthusiastically agreed, and it got me thinking: What makes LinkedIn uniquely age-neutral, and why is that so important?"
Copyright
The author
Recommended Citation
Nawar, E. (2024, Aug. 21). Why I think LinkedIn is age neutral and how it bridges generational gaps. https://www.linkedin.com/pulse/why-i-think-linkedin-age-neutral-how-bridges-gaps-essraa-8ndac
Comments
This article was originally published on LinkedIn in 2024.