Johnson, Westmoreland and the "Selling" of Vietnam
"Ever an eye on domestic political trends, the president responded that spring by starting what would become a yearlong campaign to not only “sell” his Southeast Asia policy, but also disprove accusations of a stalemated war in Vietnam. Johnson began this publicity drive in April by bringing the head of the Military Assistance Command, Vietnam, Gen. William Westmoreland, to report on the war’s progress. It was the first time in American history a president had called back a wartime field commander to testify on the administration’s behalf."
Daddis, Gregory A. “Johnson, Westmoreland and the ‘Selling’ of Vietnam.” New York Times (May 9, 2017). https://www.nytimes.com/2017/05/09/opinion/johnson-westmoreland-and-the-selling-of-vietnam.html
New York Times